Setting and meeting your income goal for 2023 is an important part of having a successful business, but it can be difficult to get to that goal if you’ve never done it before. That’s why this week, I’m sharing my favorite metaphor for the different personas you need to use in order to meet your goal this year (or any year!). Learn why spending time with The Cheetah, The Scientist, and The Bear can transform your business.
Many entrepreneurs do not set goals for their business, but it’s important for you to do. How can you know where you want to go if you don’t tell your brain where it should go? That’s why I enjoy talking about goals—your business is like a toddler, and if you don’t use goals to help guide its path, the next thing you know it will be running around the house with a carving knife, doing potentially dangerous and harmful things.