Stop chasing money and start building real wealth — watch the Money vs. Wealth masterclass

Debbie Sassen

Wired for Wealth

12-month mastermind

You built something big.
You can build something bigger.

Scale toward seven figures without burning out, bowing out, or compromising your values.

Wired for Wealth is the immersive 12-month mastermind for established women entrepreneurs who know they're capable of more — and are ready to go for it.

no commitment. No pressure.

chelsea smock,

integrative health coach & homeopath

hudi bloch,

Brand strategist & designer

nili auerbach

family photographer

You’re not new to success.

You may be a coach, a healer, or a service provider doing genuinely meaningful work.

You have clients who value you, a six-figure income you've worked hard for, and a track record that speaks for itself.

And yet...

There’s a ceiling you keep brushing up against.

A number, a capacity, a version of your business that seems out of reach no matter what you try. Is it a strategy problem, a mindset problem, or a capacity problem? Maybe all three…

There's the overwhelm of not knowing where to focus.

You have more opportunities than hours, more ideas than clarity, and no way to know what your next move should be.

There's the tension you struggle with daily.

You want to grow. But you also want to be present: for your family, special times, and the life you built this business to support in the first place.

And there's the isolation of running your own show.

The people who love you are proud of you. Your community members admire you. But you need support from someone who understands what comes with building at this level.

At this point, you’re at a crossroads:

Either you continue playing small, staying capped, and letting your business run you…

Or, you become who G-d always meant you to be: A purpose-driven business owner who serves her clients powerfully while growing strategically and creating long-term financial success for her family.

You KNOW you're meant for this. You just need a proven framework, the right mindset shift, and someone who's walked the path before you.

The good news is...

For over a decade, I’ve helped 2,000+ ambitious entrepreneurs build and grow businesses they love with my proven 3-step process:

  1. Refine and expand your offer suite
  2. Clarify your messaging and scale your business
  3. Transform your relationship with money

And when you know how this process works, everything in business becomes easier.

I mean it. EVERYTHING.

Marketing

Messaging

Closing sales

Building wealth

Navigating objections

Money management

But you should know this: this process isn’t linear.

Even after years of building a successful business, you're probably still sitting with questions like these:

How do I grow my income without growing my hours?

Why does scaling feel so much harder than building did?

Why does my content and messaging attract the wrong kind of clients?

Why does my revenue keep stalling at the same point, no matter what I do?

How do I structure my business so it doesn't fall apart the moment I step back?

Why do I still feel uncomfortable asking for — and receiving — really good money?

How do I grow without compromising my values, family, and life I built this business to support?

These aren’t questions a Gemini search can answer. To break through the six-figure ceiling and sustain your income, you need real conversations, custom strategies, and someone in your corner making sure you and your business move, move, move.

Introducing Wired For Wealth

The only 12-month mastermind built for six-figure women who want to triple their sales conversions, disentangle from the need to make more money to prove their worth, and scale without hustle or guilt.

Let’s break it down:

What do you get in the Wired for Wealth Program?

Live Weekly Coaching

At this stage, you need to refine and scale what’s working. 

You need someone who sees what you're capable of — and won't let you settle for less. That’s why this mastermind gives you live coaching: me, you, your business — and a room full of women who are just as determined to grow as you are.

In the spotlight

I ask the questions you're too close to ask yourself. 

I help you see the full picture of your business — the strategy, the mindset, the ways you're unintentionally holding yourself back. 

I hold a vision for where you're going that's bigger than what you're allowing yourself to want.

And I never give you generic advice you could’ve gotten from Claude.

The group effect

Every meeting combines personal coaching and group think tank. When I work with you on your pricing, your leadership, your next big move, everyone in the room grows.

You'll gain from watching others being coached too, as their challenges, patterns, and breakthroughs highlight your own stuck points.

Live Masterclass + Vault

Where the learning continues

You also get access to my exclusive masterclasses — live sessions delivered every 4-6 weeks, covering the mindset and strategies you need to scale.
Every session is recorded and added to the vault. And since we work through the full series over the year, you'll get through all of it whenever you join.

Module 1:

Stepping into
CEO

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Getting here took skill, persistence, and serious investment. Now it's time to build the leadership structure to match. We'll look at where your time is actually going, what it’ll take to move to the next level, and how to make decisions like the CEO you’re meant to be.

  • Write out an ambitious yet achievable 3-year plan and set 100-day goals.
  • Evaluate your results so you know exactly what's working and what to drop.
  • Set boundaries that protect your time, your energy, and your client deliverables.

Module 2:

Embracing your unique brilliance

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There will never be another you. It’s time to embrace your unique brilliance and use it unapologetically to build your business.

  • Refine and flesh out your suite of offers. The world is eagerly waiting to see what you have to share!
  • Hone in on your ideal client and set your best client standards.
  • Set your price as a reflection of the VALUE and TRANSFORMATION your clients receive.

Module 3:

Mindset matters: managing your mind to create wild success

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You can’t build your business intentionally when you’re overwhelmed, overstimulated, and overburdened. Learn how to manage your mind and save your sanity, so that you can slow down, rest, and create repeated success with self-coaching tools.

Module 4:

Healing your relationship with money

5

The way you think about money shapes every business decision you make. It’s time to clear limiting beliefs and build a more powerful, positive relationship with money.

  • Uncover, clear out, and rewrite the beliefs and stories that shape who you are and how you act in your business.
  • Become the person who runs a thriving seven-figure business — and feels completely at home there.

Module 5:

Marketing, visibility and creating demand

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Learn how to show up in-person and online in an organic, authentic way. Talking to your people, sharing your genius and value, and building trust with your audience is how you create overflowing demand.

Module 6:

Go from sleazy to sacred with every sale

5

Get my biggest business secret: The Sacred Sales Process.

  • Sell from a clean place, stay out of your clients’ wallets, and sell as a sacred service to your people. (My clients call it ‘GOLD’!)
  • Overcome objections in service of your clients — without sounding like a used car salesman.
  • Learn my sales conversation evaluation process to boost your close rate to 100% of clients saying “yes” on the call.

Module 7:

Money in the room

5

Webinars are one of the easiest ways to make sales — when you know how to use them. This is where you learn my signature process.

  • Choose a topic that pulls in the right people.
  • Tease the topic and get the word out in a way that builds curiosity and interest.
  • Structure your webinar so it flows and keeps people engaged the whole way through.
  • Present your offer clearly, and use your webinar to naturally lead into your other offers.

Module 8:

Piping Hot Buyers

5

You have more to say than you’ve been saying, and it’s time to share your expertise with the world more boldly. Not just louder or more often, but more strategically so your content actually turns into clients.

  • Work off of tried-and-true formulas so you can create interesting and relevant content that’ll DO something.
  • Learn the messaging pillars that guide how you communicate and what you choose to say.
  • Discover how easy (yes, easy!) it can be to create hundreds of pieces of content.
  • See yourself evolving as a content creator.

Inside Wired for Wealth, the live weekly coaching calls, workshops, and community support ensure that you keep moving your business forward.

I know this process works because it’s exactly how I grew my own business to seven times its size.

Hi, I’m Debbie.

A mother of 8, a former financial planner who worked on Wall Street, and a money coach for over a decade.

I managed billions — I know what it takes to think big.

And that makes the place I landed in 2018 especially ironic: I suddenly realized I’d turned a blind eye to our terrible pension plan, squandered our investments, and earned pittance an hour.

Yes, even despite working with and around money for decades!

I discovered that all of those mistakes stemmed from the same place: my inner resistance and unconscious blocks to money.

I started my own coaching journey and learned different tools like thought work, nervous system healing, and EFT/tapping to help me resolve and relieve those money mindset blocks.

And then things started moving forward. Quickly.

After years of struggling to get my business beyond the $40,000/year mark, I broke through the 6-figure ceiling the same year I started healing my relationship with money. 

Every year since then, I’ve managed to steadily increase (and in some years, double) my revenue.

Now I’m on a mission to generate $10M in my next 10 years of business — and help others find and reach their ambitious business goals as well.

I know what it’s like to have built something real — and still feel like you're leaving the best of it on the table. To be capable of more, to know it, and to not quite be able to see the path from here to there. 

And I know how to take you from where you are — talented, successful, and quietly stuck — to Wired for Wealth.

If you’ve made it this far, you already know that money IS and SHOULD be a beautiful thing:

  • Having more money gives you freedom and choice.
  • Creating wealth means making a bigger impact.
  • Having wealth invites opportunities.
  • Receiving money wholeheartedly means giving back wholeheartedly.

And that sales can be:

  • Ethical
  • Mindful
  • Straightforward
  • Of service to your clients

And yet...

Scaling is more complicated than you expected. 

Selling at this level still takes more out of you than it should. 

For good reason.

  • You've been taught that wanting more is somehow selfish.
  • You've been left to carry the weight of your biggest decisions entirely alone.
  • You've been conditioned to downplay what you've built and shrink from what's next.
  • You've been running a business that can't function without you in the middle of everything.

And most importantly:

  • You've been holding yourself to a high standard without anyone holding you to a higher one.

You’re here because you’re an intelligent, ambitious, purpose-driven business owner with G-d-given gifts.

And you’re a dreamer.

Your dreams are important — they matter to G-d.

In Wired for Wealth, we help you wake up to G-d’s voice, create what only you can create, and achieve your audacious goals.

And I’d love to have you join us.

My business has grown unbelievably in only 6 months.

“I had tried scaling my business on my own… I was failing and frustrated and didn’t know how to do it myself. But I knew that being small was going to make me so much less of who I was meant to be.

I hit months that I didn’t dream of hitting, and enrolled a record number of clients while taking time off to celebrate my daughter’s wedding.

It surprises me again and again how much Debbie believes in me and how far I can go.”

Beverly Chimes,

Life Coach for Leaders

After two years of status quo, my business started moving.

“My business started growing almost immediately.
After two years of very status quo, my business just started moving. Thank God I signed up with Debbie, I have signed on two new clients and have two more ready to go.”

Davii Mandel, CEO,

Office Girlz Virtual Assistants

I can shoot ahead or keep crawling along.

“I knew that I needed a lot of money healing and eradicating a lot of beliefs. I was working on it myself and felt lost. I have actually gone to financial planners to try and see if I can get guidance that way, but they didn’t have the whole mindset part that I wanted. When I met Debbie, I told myself, “I can shoot ahead or keep crawling along.” It felt right. It felt like I was led to this.”

Esti Berlin,

Mastery Life Coach and Energy Healer

Hold on for a second, I know what you are thinking.

“A group program? That’s not what I had in mind!”

A lot of the participants inside Wired for Wealth had the same thoughts before they joined.

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    They were afraid to share where they were in business.
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    They thought it was going to be very hard to get 1:1 attention in a group setting.
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    They thought it was impossible to progress when everyone has different types of businesses, or is in such different stages in business (and inside the program), that the advice they’ll hear in the weekly coaching sessions won’t apply to them.

It’s a family. We are vulnerable and honest with each other.

“Being in Wired for Wealth is the experience of being with other women entrepreneurs who are CEOs and willing to put the work into changing their mindset.

It’s a family. We are vulnerable and honest with each other. We have tremendous respect for each other along with the respect we get from Debbie as she coaches us within our business.”

Michal Kaye,

Premium Event Planning and Business Coach

I can communicate with her on a daily basis on Slack.

When I started working with Debbie, I wasn’t sure if I would be able to meet what I had been making at my full-time job. Now I can see myself growing well beyond that, which is not something I could have said a year ago at all. Debbie is amazing at giving 1:1 support within a group structure. Investing in yourself and getting the support to do it is only going to help you grow!

Nili Auerbach,

Family Photographer

I learned it’s important to charge the value of what I’m giving.

In the beginning, I had a lot of thoughts around feeling guilty for charging people because there is a part of me that wants to help everybody. I really learned through coaching with Debbie that it’s important to charge the value of what I’m giving, which is priceless.

Lauren Allen,

Nutrition coach, infertility & PCOS

The group isn't a compromise.
It's the thing 1:1 coaching can't give you.

Finally, you will be part of a highly supportive community of like-minded entrepreneurs who are navigating the same tensions, making the same kinds of decisions, and growing through the same kinds of ceilings.

That WILL collapse time and create faster results for you, as it has for every single participant so far.

Watching your peers get coached or have their sales calls evaluated by me will answer questions you didn’t even know you had (or didn’t yet ask) and make you a better business owner.

Who you surround yourself with impacts your success.

In this community, you will be surrounded by a vetted group of growth-focused, G-d–centered women who have already built thriving businesses, and are committed to building and becoming more.

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    Women who understand the weight of what you're doing.
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    Women who value and celebrate each meaningful step you take.
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    Women who will often leverage their own networks to help one another.
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    Women who don't shrink, don’t settle — and don't let each other, either.
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    Women who will watch with awe as you turn your dreams into reality.

Let’s be honest — I’m not the only coach out there.

And this isn’t the only program promising to help you scale your business.

So why THIS one?

I’ll tell you why:

Because you deserve more than a framework and a “good luck”

  • No pre-recorded modules you'll watch once and forget
  • No "here's how it goes, figure out how to implement it yourself”
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    Group and Slack coaching plus live masterclasses that keep you showing up, learning, and growing
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    A coach who takes you from knowing what to do to actually doing it

Because one-size-fits-all has never fit YOU.

  • No generic advice that doesn't account for who and where you
  • No assuming your blocks are the same as everyone else's
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    Guidance shaped around who you are: your personality, strengths, and experiences
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    A focus on what’s holding you back, so you can finally put it behind you

Because you've worked too hard to be surrounded with low energy.

  • No topics calibrated for someone three stages behind you
  • No peers that admire you but can't actually relate to you
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    High-level conversations, challenges, and insights that are actually relevant to you
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    A curated network of peers who are at six figures (or on the brink of it), get what you're experiencing, and can push you further because of it

Because I can see what you’re capable of — and I won’t let you stay below it.

  • No soft, empty cheerleading that strokes your ego but keeps you stuck
  • No well-meaning coach who’s still building their own track record
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     Incisive yet warm coaching that empowers and stretches you in all the right ways
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    Guidance from someone with two decades of financial expertise and a decade of coaching results

and this biggie:

Because here, your faith is as welcome as you are.

Yes, we talk about G-d here

This program is for women who know G-d runs the show — and want to open themselves up to His blessing rather than stand in the way of it.

Together, we work on acknowledging His role in your income while taking full responsibility for yours.

And yes, we get your life

That same faith-first approach shapes everything about how this program runs — including the calendar. 

We schedule around the Jewish year — with breaks for the High Holidays, Passover, and summer — and work with 100-day planning cycles that fit the rhythm of a busy woman’s year.

There’s one caveat…

To create sustained success and increase your revenue, you will have to get uncomfortable. 

Not because growth is supposed to be painful — but because getting to the next level requires thinking differently, leading differently, and letting go of what's been keeping you comfortable — and small. If you're ready to do that work, Wired for Wealth will meet you there.

This program is for you if...

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    You're ready to expose your money fears and rewrite them. You're ready to see money as the natural by-product of the value you bring to the world — and use it as a force for good.
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    You have an established client base and are scaling, not starting.
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    You are an innovator who’s open to experimenting, taking calculated risks and figuring out how to make your business work for you and your clients.
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    You’re ready to roll up your sleeves, stretch outside your comfort zone, and learn by doing.
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    You want to embrace business challenges, assess what’s happening, and get things done.
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    You’re ready to roll up your sleeves, stretch outside your comfort zone, and learn by doing.
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    You’re done avoiding, repressing and resisting your relationship with money. You’re eager to rewrite your money story, get curious about the emotions and sensations coursing through your nervous system – and befriend them.
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    You’re ambitious. You want to make more money serving your clients with excellence, keep more money in your bank account, and build long-term wealth.

This program is not for you if...

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    You’re satisfied with the amount of money you’re making.
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    You need someone to tell you what to do every step of the way.
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    You think that delegation, automation, and done-for-you sales scripts are the best (and only) way to grow your business.
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    You don’t view mindset as a critical part of creating a thriving business.
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    You don’t want to slow down or question your negative beliefs about money.
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    You believe there’s a limited amount of money in the world, you just weren’t given your fair share.
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    You see yourself as a victim of your life’s circumstances.
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    You're unwilling to be courageous before feeling confident.

Bottom line:

If you're a six-figure entrepreneur who knows there's more in you than you've let yourself reach — and you're ready for a coach who sees it, a peer group who gets it, and a plan that respects your life — Wired for Wealth was built for you.

Is Wired for Wealth your next move?

Let’s figure it out together.

applications are free

Got questions?

As a savvy business owner, you might be wondering…

When will the weekly calls take place and how long will they be?

We meet on Tuesdays for 90 minutes.

We meet 3-4 times a month and take off one week for holidays, integration, and catch-up.

Call times are 11 am Israel/4 am ET and 5 pm Israel/10 am ET.

All sessions will be recorded and replays will be available in the Membership portal within 48 hours.

Will 1:1 coaching support be part of the program?

Wired for Wealth is a hybrid group coaching program with lots of 1:1 access and support, including:

  • A 1:1 onboarding session with me to create your path toward success.
  • Live weekly coaching for asking questions and getting coached on anything that holds you back.
  • Daily written coaching in Slack.

As a member of our community, you get to network with fellow entrepreneurs and build relationships with people who think like you, have struggles like you, and are working to create success just like you.

It will help you collapse time and create faster results.

I'm already doing well in my business. Is this still the right next step for me?

That’s exactly who Wired for Wealth is for.

If you're at six figures and feeling capped, carrying big decisions alone, or running a business that still depends too much on you, this is exactly where you belong.

The women who participate in this program aren't starting out; they're scaling up.

I've done mindset work before. Is this primarily mindset, or is there real strategy here?

Mindset work without strategy leaves you inspired but stuck. Strategy without mindset work hits a ceiling the moment your beliefs catch up with your growth.

In Wired for Wealth, we work on both simultaneously: rewriting the internal scripts that are holding you back, and taking strategic business steps to move you where you want to go.

Can men participate in Wired for Wealth?

Wired for Wealth is designed specifically for women entrepreneurs.

I work with men through my private 1:1 coaching program, though, so if you’re a man looking for high-level coaching, contact me to explore whether that's a fit.

When is Wired for Wealth open for enrollment?

Wired for Wealth has open enrollment — because when you’re ready to lead like a CEO, we’re here to help you grow.

What’s the cost of the program and is there a payment plan?

Wired for Wealth is a one-time payment of $8888 or 12 monthly payments of $888.

*Prices in USD. VAT additional for residents of Israel.

Please note that the payment plan option is for people who agree to pay the full price in installments This is not a cancel-anytime subscription.

My business is brand new. Can I still apply?

Wired for Wealth is not for beginners. It’s designed for established entrepreneurs who are ready to scale — typically women who have been in business for a minimum of 3 years and are already generating consistent revenue (at minimum, $50K a year).

If you're earlier in your journey, my resources, self-paced masterclasses, and Worthy Money membership are a great place to start — and strong foundations to build on when you're ready for this level of support. If you’re still not sure whether you’re a fit, reach out and I can point you in the right direction.

I don’t have a credit card. Do you have other types of payment?

Yes. We do accept wire transfers (in dollars or shekels), dollar payments via Wise, and shekel payments via Bit. We do not accept PayPal.

What is your refund policy?

My clients agree to take full responsibility for their results inside of this coaching container and understand that Debbie Sassen Coaching Ltd. has a no-refund policy.

Do I need to book a call before joining?

No, a call isn't required. Once your application is reviewed and accepted, you're welcome to join straightaway.

That said, if you'd prefer to talk it through before committing, you have the option to book a paid consultation after applying. And if you ultimately decide to join, I’ll deduct the consultation fee from your enrollment.

Since working with Debbie, my income has increased

When I found Debbie and her program, I was absolutely stuck in my business. I felt paralyzed and not able to do what I needed to grow. Since working with Debbie, my income has increased, and it has forced me to think about my business in a whole new light.

Faigy Pollock,

Marriage and Intimacy

In all of my metrics, I have seen improvement

Since working with Debbie, I have completed two launches. In all of my metrics, I have seen improvement. Improvement in the number of sales calls I have scheduled, and how many people are signing up for my program.

Lily Aronin,

Holistic Nutritionist

She empowers people to grow without making them feel less-than

My business took off soon after I joined Wired for Wealth. I think it was the energy I was putting out into the world, a vibe that said, 'I know what I’m doing, and this is what needs to be done.' The coaching was all-encompassing: personal, business, emotional, and spiritual. I became a changed person. Debbie is an amazing coach; she empowers people to grow without making them feel less-than.

Hudi Bloch,

Purple Pixel

Here’s everything you get in Wired for Wealth:

Unblock money blocks, sell with service, and rewire yourself for wealth.

The coaching

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90-minute weekly group coaching calls!

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10 (or mod #) business building workshops!

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Daily support and coaching in Slack

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15-minute training videos, worksheets, and event recordings to guide you through the Wired for Wealth 6-figure framework.

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On-demand access to all videos + materials + call replays

The vault

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10 insightful modules addressing the key aspects you need in order to scale sustainably

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On-demand access to all videos, worksheets, and replays for the full 12 months

The community

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A curated group of established women entrepreneurs who are building at your level — and genuinely rooting for you

Plus! The bonuses

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Bonus 1: There Will Never Be Another You (daily journal) 


A daily journal to keep your mindset anchored as you grow

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Bonus 2: Sacred Sales Conversation Guide 

My signature framework for nailing the successful sale with confidence and integrity

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Bonus 3: 30-Day Goal Workbook

A structured way to plan your next 30 days and move on them

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Bonus 4: 90-Day Money Mood Journal

An eye-opening log so you can watch your relationship with money evolve

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Bonus 5: 30-Day Income Sprint Workbook and Challenge Tracker

A focused push to create real revenue movement

Plus! The onboarding

Bonus 1:1 Onboarding Session

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Evaluate your business, focus on your exact next steps, and stay out of overwhelm!

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Get face-to-face with your numbers, forgive your financial mistakes, and set audacious income goals

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Show up in your marketing confidently, rather than feeling intimidated to be your full self

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Tackle your sales conversations and feel deserving of receiving large amounts of money

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Simplify your business so you have a clear plan and strategy, and less confusion for yourself and your prospects

Your investment: $8,888

*Prices in USD. VAT additional for residents of Israel.

Start with a quick, free application or book a no-pressure consultation call

Payment plans available

Something to consider:

Most Wired for Wealth participants recoup their investment through higher prices, better clients, and offers that finally reflect what they're worth. And that’s not to mention the priceless increase in confidence, clarity, and self-belief.

That said, this is a serious investment, and it's worth being honest with yourself before you make it.

If you're not looking to grow significantly, if big revenue goals aren't on your radar, or if investing in yourself isn't something you're ready to do right now, Wired for Wealth isn't the right fit.

But if you think big, know you're built for more, and understand that investing in your growth is how that growth happens, you may find the price looks very different in hindsight.

Our application process ensures that every member is a good fit. This is beneficial to you and crucial to the success of the program.

Apply now.

Make the final call later.

You submit a form

Fill out a short application form so I can get a sense of your business, where you are, and what you're working toward. It takes just a few minutes.

I review and evaluate

I personally review every submission, looking for women who are:

  • Established — You've been in business for at least three years and are generating consistent revenue.
  • Coachable — You're open to being challenged, willing to look inward, and ready to act on what you learn.
  • Committed — You're ready to do the work, show up every week, and follow through on what you learn.

If it looks like a good fit, I’ll invite you to join. If not, I'll let you know and try to point you toward something more suitable.

You join — or we talk it through

Once you're in, we hit the ground running. Before your first group call, you'll have a private onboarding session with me so we can map your specific situation, clarify your goals, and make sure you know exactly where to focus from the start.  You’ll also have the option to book a paid consultation call if you'd like to talk it through before committing.

In this 12-month mastermind, you’ll go from:

Capped entrepreneur to confident CEO.

Apologetic moneymaker to worthy earner.

Busy operator to focused, decisive action-taker.

I will coach your face off as you grow, stretch, challenge yourself, realize your dreams, and build a business that does you justice.